These Terms are a binding agreement between you and Lupora LLC, a Virginia limited liability company ("Lupora", "we", "us"). They govern your use of the Lupora iPhone app and the services behind it (together, the "Service").
Please read section 5 (Health and safety), section 6 (No guarantee of results), section 17 (Limitation of liability), and section 19 (Dispute resolution) carefully. Section 19 requires most disputes to be resolved by individual arbitration and waives your right to a jury trial and to participate in a class action — unless you opt out within 30 days.
By downloading, signing into, or using Lupora, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.
1. Who we are and how to reach us
Lupora LLC 8401 Mayland Dr, Ste A Richmond, VA 23294-4648 United States
Support: support@lupora.com · Privacy: privacy@lupora.com · Legal: legal@lupora.com
2. Eligibility
You must be at least 18 years old to use Lupora. By using the Service you represent that you are 18 or older and legally able to enter into these Terms. Lupora is not directed at children, and we do not knowingly permit anyone under 18 to create an account.
3. Your account
You sign in with Apple. You are responsible for keeping access to your Apple ID secure and for activity that happens under your account. Tell us at support@lupora.com if you believe your account has been used without your permission.
One account per person. Don't share your account, and don't create an account for someone else.
4. What Lupora is — and what it is not
Lupora builds training plans, estimates your daily readiness from health signals, and gives you coaching guidance. It is a fitness and wellness product for general health and fitness purposes only.
Lupora is not a medical device. It is not intended to diagnose, treat, cure, or prevent any disease or condition, and it does not provide medical advice, diagnosis, or treatment. Lupora's readiness score, plans, insights, and any text generated for you are not medical, clinical, nutritional, or professional advice, and must not be used as a substitute for the advice of a qualified healthcare professional.
Lupora does not provide nutrition, diet, or medical weight-management services, and nothing in the Service is a prescription, meal plan, or treatment program.
5. Health and safety — read this
5.1 Consult a physician before you begin
Talk to your doctor before starting any exercise program, especially if you are pregnant or postpartum, have or have had a heart condition, high blood pressure, diabetes, an injury, a chronic illness, an eating disorder, or any other condition that could be affected by exercise, or if you take medication or have been advised by a professional to limit physical activity.
5.2 Exercise is inherently risky
Physical exercise carries inherent and significant risks, up to and including permanent disability and death. The categories below are illustrative, not exhaustive. No list can capture every way exercise can injure a person, and a risk is not any less assumed by you because it does not appear here.
Muscles, tendons, and ligaments. Strains and pulls; partial and complete muscle tears; tendon inflammation, degeneration, and rupture — including the Achilles, biceps, triceps, quadriceps, patellar, and rotator-cuff tendons; ligament sprains and tears, including the ACL, MCL, and ankle ligaments; labral tears of the shoulder or hip; meniscus tears; hernias, including inguinal, umbilical, and hiatal; and compartment syndrome.
Bones and joints. Broken bones, including stress fractures and fractures caused by dropped or failed equipment; dislocations and subluxations, particularly of the shoulder, elbow, kneecap, and fingers; shoulder and hip impingement; cartilage damage; acromioclavicular (AC) joint separation; and aggravation of arthritis.
Spine. Disc herniation, bulging, and rupture; nerve-root compression and sciatica; facet-joint injury; vertebral and compression fractures; spondylolisthesis; severe muscle spasm; and worsening of any existing spinal condition. Loaded squatting, deadlifting, hip hinging, rowing, carrying, and overhead pressing all place substantial load on the spine.
Head, neck, face, and eyes. Concussion and other head injury from a fall or from dropped or failed equipment; cervical strain, nerve injury, and disc injury — including from movements that load the neck directly or that place a bar behind the neck; dental and facial injury; and eye injury, including from an elastic band, handle, or attachment that slips, tears, or snaps back.
Heart, circulation, and systemic effects. Heart attack, arrhythmia, stroke, and sudden cardiac death; dangerous elevations in blood pressure; fainting, dizziness, and blackout, including from breath-holding under load (the Valsalva maneuver); retinal hemorrhage or detachment; heat exhaustion, heat stroke, dehydration, and hyponatremia; hypoglycemia; and rhabdomyolysis — muscle breakdown that can cause acute kidney failure — which is a particular risk of unaccustomed, very high-repetition, or heavily eccentric training.
Equipment and surroundings. Being struck, pinned, crushed, or asphyxiated by a barbell, dumbbell, kettlebell, plate, weight stack, or other implement; failure of a bar, collar, clip, cable, strap, band, bench, rack, platform, or machine; entrapment in moving machine parts; losing control of a weight held over your head, face, throat, or body; weights dropped onto hands or feet; slips, trips, and falls; collisions with equipment, walls, mirrors, or other people; and cuts, burns, blisters, and abrasions.
Overuse and delayed effects. Tendinopathy, bursitis, stress reactions, nerve entrapment, and chronic pain — and the delayed onset of any injury in this section. Harm may not be apparent until hours or days after you train.
Aggravation of what you already have. Any existing injury, illness, condition, surgery, implant, pregnancy or postpartum status, or medication effect may be worsened by exercise, sometimes severely.
Lupora's exercise library spans movements with materially different risk profiles. Among them: barbell lifts that place a loaded bar over your head, face, throat, or spine; explosive, jumping, and Olympic-style lifts; hanging and grip-dependent movements where a failed grip means a fall; elastic-band movements that can snap back; cable and plate-loaded machines with moving parts and weight stacks; kettlebell and odd-object lifting; strongman-style movements such as sled drags, loaded carries, tire flips, and stone lifting; deep end-range stretching; and movements that load the neck directly. You are responsible for judging whether any particular movement is appropriate for you, and for substituting, modifying, or skipping it when it is not.
These risks exist in any training program, whether or not you use Lupora. They cannot be eliminated by any app, any plan, or any amount of instruction.
5.3 You use Lupora at your own risk, and you assume these risks
To the fullest extent permitted by law, you knowingly, voluntarily, and expressly assume all risk of injury, illness, disability, or death arising from physical activity you perform in connection with the Service. You agree that you — not Lupora — are solely responsible for deciding whether any exercise, weight, intensity, volume, or schedule is appropriate for you on any given day.
By using Lupora, you specifically acknowledge and agree that:
- you are voluntarily participating in physical activity with knowledge of its dangers, and you accept every risk of injury or death that may result;
- you are in adequate physical condition to exercise, and you have obtained any medical clearance you need;
- you are responsible for your own technique and form, for your equipment, and for the safety of the space where you train;
- you will use a spotter or safety equipment where appropriate, and you will not attempt loads or movements beyond your ability;
- you will modify, reduce, or skip anything Lupora suggests whenever your body, your environment, or your judgment says you should — every plan is a suggestion, never an instruction;
- you will stop immediately and seek medical attention if you experience chest pain, dizziness, faintness, shortness of breath, unusual pain, or any symptom that concerns you.
5.4 Readiness is an estimate, not a health assessment
Readiness is computed from sleep and heart-rate-variability data reported by your devices. It can be inaccurate, missing, delayed, or stale, and it does not detect illness, injury, overtraining, or any medical condition. Never use Lupora — or the absence of any warning in Lupora — to decide whether you need medical care.
5.5 Not an emergency service
In an emergency, call your local emergency number. Lupora does not monitor your health in real time and cannot summon help.
5.6 What we cannot disclaim
Nothing in this section or these Terms excludes or limits any liability that cannot be excluded or limited under applicable law. Virginia law does not permit a pre-injury release of liability for personal injury caused by negligence, and nothing here purports to be one. This section is your informed assumption of the ordinary risks of exercise — not a release of any claim the law does not allow you to give up.
6. No guarantee of results
Lupora does not promise or guarantee any particular outcome. We make no representation or warranty that using the Service will cause you to lose weight, gain strength or muscle, change your body composition, improve any health marker, reach any fitness goal, or achieve any other result.
Results depend on many factors outside our knowledge and control — including your genetics, medical conditions, medications, nutrition, sleep, stress, consistency, effort, recovery, and how accurately you report your data. Your results will differ from anyone else's.
Any number, projection, estimate, timeline, or example shown in the Service or in our marketing — including target weights, suggested loads, or progress projections — is illustrative only, based on general training principles and the information you provided. It is not a promise, prediction, or guarantee of what will happen to you.
You are solely responsible for your nutrition and lifestyle choices, which Lupora neither provides nor supervises.
7. AI-generated guidance
Lupora's plans and check-in insights are produced with the help of large language models. AI output can be incomplete, inaccurate, or unsuitable for you, and it may occasionally suggest something that does not fit your ability, equipment, or condition. Always apply your own judgment, and treat section 5 as controlling. You are responsible for how you use anything the Service generates.
8. Your content and the license you give us
Your content stays yours. Workouts, check-ins, notes, and photos you put into Lupora belong to you. We claim no ownership of them.
To run the Service, you give us a limited, non-exclusive, worldwide, royalty-free license to host, store, encrypt, transmit, display back to you, and process your content solely to operate and improve the Service for you, including processing by the AI providers described in the Privacy Policy. This license exists only so we can deliver the features you asked for. We do not license your content to anyone else, we do not publish it, and we do not use your photos, workouts, or check-ins for marketing. The license ends when you delete the content or your account, except for copies in routine backups that age out.
You are responsible for the content you submit, and you confirm that you have the right to submit it and that it does not infringe anyone's rights.
9. Acceptable use
Don't:
- use the Service if you are under 18, or on behalf of someone who is;
- upload content that is unlawful, that depicts a minor, or that you do not have the right to share;
- upload another person's photo or personal information without their consent;
- resell, redistribute, or commercially exploit the Service or its content;
- present Lupora's output as medical, clinical, or professional advice to anyone else, or use it to train, coach, or prescribe exercise for others;
- reverse-engineer, decompile, or attempt to extract our source code or models, except where that restriction is prohibited by law;
- scrape the Service, or access it by automated means or through anything other than the official app;
- interfere with, overload, or attempt to bypass the Service's security, rate limits, quotas, or app-integrity checks;
- use the Service to build a competing product or to train a machine-learning model.
We may suspend or terminate accounts that violate these rules.
10. Photos and sensitive content
Progress photos are optional. If you use them, submit only photos of yourself, and understand that they are processed as described in the Privacy Policy. Photos are screened for safety before analysis and may be rejected. You can delete a check-in — and its photos — at any time.
11. Paid features
Lupora is currently free. If we introduce paid features:
- Prices, billing periods, and what's included will be shown before you buy.
- Purchases are processed by Apple through your App Store account, not by us. Apple's terms govern the transaction.
- Subscriptions renew automatically until you cancel. Cancel at least 24 hours before the period ends, in your App Store account settings — deleting the app does not cancel a subscription.
- Refunds are handled by Apple under App Store policy. We can't issue App Store refunds directly.
- We may change prices going forward; changes never apply to a period you've already paid for, and we'll give you notice and a chance to cancel.
- Free trials, if offered, convert to paid unless cancelled before they end.
We will not start charging existing users without notifying you first.
12. Availability, changes, and beta features
We may change, suspend, or discontinue any part of the Service. We aim to give notice of significant changes, but we may need to act immediately for security, legal, or operational reasons. Features labeled beta or experimental may be unstable and may be withdrawn.
The Service depends on your device, your network, Apple Health, and third-party providers. We are not responsible for failures caused by them.
13. Feedback
If you send us ideas or suggestions, you grant us an unrestricted, perpetual, royalty-free right to use them without obligation or compensation. Feedback is not confidential. This does not affect our privacy commitments about the data in your feedback report.
14. Our intellectual property
The Service — including the app, the Lupora name and marks, the design, the exercise library as curated and presented, and all software — is owned by Lupora LLC and protected by intellectual property laws. We grant you a personal, non-transferable, non-exclusive, revocable license to use the app on Apple-branded devices you own or control, for your own non-commercial use. All rights not expressly granted are reserved.
15. Termination and deletion
You can leave at any time with Settings → Delete Account, which erases your data as described in the Privacy Policy. You may also simply stop using the Service.
We may suspend or terminate your access if you breach these Terms, if we are required to by law, or if we discontinue the Service. Where reasonable, we'll give you notice and a chance to export your data.
Sections 5, 6, 8 (as to backups), 13, 14, 16, 17, 18, 19, 20, and 22 survive termination.
16. Disclaimers
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE," WITH ALL FAULTS AND WITHOUT WARRANTY OF ANY KIND. TO THE FULLEST EXTENT PERMITTED BY LAW, LUPORA DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE, THAT DEFECTS WILL BE CORRECTED, OR THAT ANY PLAN, READINESS SCORE, INSIGHT, OR OTHER OUTPUT WILL BE ACCURATE, COMPLETE, SAFE FOR YOU, OR EFFECTIVE FOR ANY PURPOSE.
Some jurisdictions do not allow the exclusion of implied warranties, so parts of this section may not apply to you.
17. Limitation of liability
TO THE FULLEST EXTENT PERMITTED BY LAW, LUPORA AND ITS MEMBERS, MANAGERS, EMPLOYEES, AND SUPPLIERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, DATA, GOODWILL, OR BUSINESS, ARISING OUT OF OR RELATING TO THE SERVICE, WHETHER BASED ON WARRANTY, CONTRACT, TORT, OR ANY OTHER LEGAL THEORY, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
OUR TOTAL LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE IS LIMITED TO THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE 12 MONTHS BEFORE THE CLAIM, OR (B) FIFTY US DOLLARS ($50).
Nothing in these Terms excludes or limits liability that cannot be excluded or limited by law — including liability for death or personal injury caused by negligence, for fraud, or for any other liability applicable law does not permit us to limit. Some jurisdictions do not allow certain limitations, so parts of this section may not apply to you.
18. Indemnity
To the extent permitted by law, you agree to indemnify and hold harmless Lupora LLC and its members, managers, and employees from any claim, demand, loss, or expense (including reasonable legal fees) arising out of: your misuse of the Service; your breach of these Terms; content you submit; or your violation of any law or of anyone else's rights. This does not apply to claims arising from our own negligence or misconduct.
19. Dispute resolution — arbitration and class action waiver
Please read this section carefully. It affects your legal rights.
19.1 Informal resolution first. Before starting a formal proceeding, email legal@lupora.com with a description of the dispute and the relief you want. We'll try in good faith to resolve it within 60 days.
19.2 Binding individual arbitration. If we can't resolve it informally, you and Lupora agree that any dispute arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules, rather than in court. The arbitrator decides all issues, except that a court decides the enforceability of section 19.4. Arbitration will take place in the Commonwealth of Virginia, or — at your election — in your home county, by telephone, or by video. The Federal Arbitration Act governs this section.
19.3 Exceptions. Either of us may bring an individual claim in small claims court, and either of us may seek injunctive relief in court for infringement or misuse of intellectual property.
19.4 Class action waiver. You and Lupora agree to bring claims only in an individual capacity, and not as a plaintiff or class member in any class, consolidated, or representative proceeding. The arbitrator may not consolidate claims or preside over any form of representative proceeding. If this waiver is found unenforceable as to a particular claim, that claim — and only that claim — will proceed in court.
19.5 Your right to opt out. You can opt out of arbitration and the class action waiver by emailing legal@lupora.com within 30 days of first accepting these Terms, with your name and a statement that you opt out. Opting out costs you nothing and does not affect your use of the Service. If you opt out, section 20 governs and disputes go to the courts named there.
19.6 Jury trial waiver. Except for claims in small claims court, you and Lupora waive the right to a jury trial for any dispute covered by this section.
20. Governing law and venue
These Terms are governed by the laws of the Commonwealth of Virginia, without regard to its conflict-of-laws rules. For any dispute not subject to arbitration, you and Lupora consent to the exclusive jurisdiction of the state and federal courts located in Virginia.
If you are a consumer outside the United States, nothing here deprives you of the protection of the mandatory consumer laws of your country of residence, or of your right to bring proceedings there.
21. Apple App Store terms
You get Lupora through Apple's App Store, so these additional terms apply:
- These Terms are between you and Lupora only, not Apple. Lupora, not Apple, is solely responsible for the app and its content.
- Your license to use the app is limited to Apple-branded devices you own or control, as permitted by the App Store Terms of Service.
- Apple has no obligation to provide maintenance or support for the app. Support requests go to support@lupora.com.
- If the app fails to conform to any applicable warranty, you may notify Apple, and Apple may refund the purchase price, if any. To the maximum extent permitted by law, Apple has no other warranty obligation, and any other claims, losses, liabilities, damages, costs, or expenses attributable to a failure to conform to a warranty are Lupora's responsibility.
- Lupora, not Apple, is responsible for addressing any claims by you or a third party relating to the app or your possession and use of it, including product liability claims, failure to conform to legal requirements, and consumer protection or similar claims.
- If a third party claims the app infringes their intellectual property, Lupora, not Apple, is solely responsible for the investigation, defense, settlement, and discharge of that claim.
- You represent that you are not located in a country subject to a US Government embargo or designated as a "terrorist supporting" country, and that you are not on any US Government list of prohibited or restricted parties.
- You must comply with any applicable third-party terms when using the app.
- Apple and its subsidiaries are third-party beneficiaries of these Terms, and upon your acceptance, Apple has the right — and is deemed to have accepted the right — to enforce these Terms against you as a third-party beneficiary.
22. General
Changes to these Terms. We may update these Terms. We'll change the date above and, for material changes, notify you in the app before they take effect. Continuing to use the Service after that means you accept the updated Terms. If you don't accept them, stop using the Service and delete your account.
Entire agreement. These Terms and the Privacy Policy are the entire agreement between you and Lupora about the Service.
Severability. If any provision is unenforceable, the rest stays in effect.
No waiver. If we don't enforce a provision, that isn't a waiver of it.
Assignment. You may not assign these Terms. We may assign them to an affiliate or in connection with a merger, acquisition, or sale of assets.
Force majeure. Neither party is liable for delays or failures caused by events beyond its reasonable control.
Contact. Questions about these Terms: legal@lupora.com.
Lupora LLC · 8401 Mayland Dr, Ste A, Richmond, VA 23294-4648, USA